A 1660 celestial atlas plate showing the planets circling the Earth

Birth charts

The birth chart of every asset we track

483 companies, funds and networks, each with the day it first traded or went live, and what the traditions read into that date.

Financial astrology treats a first trade as a birth. We cast the chart for each one with the same engine that reads yours, and cite where every date comes from. Assets whose only known date is the day a price database begins are left out, because that is the database's birthday, not theirs. Terms are in the glossary.

The long reads: Amazon Is a Taurus, the Sign That Really Likes Owning Things · Apple Is a Sagittarius, Which Explains the Keynotes · Bitcoin Is a Capricorn With a Grudge Against Banks · Berkshire Showed Its Hand, and the New Guy Went All In on a Leo · Ethereum Is a Leo Born the Day Before a Blue Moon · Microsoft Is a Pisces. So Is Oracle, by One Day. · Nvidia Is an Aquarius With a Master Number. Of Course It Is. · SpaceX Is a Gemini. That Explains Everything. · Tesla Is a Cancer. The Home Battery Makes Sense Now. · Warren Buffett Is a Virgo. Of Course He Is..

Jump to a sign: Aries · Taurus · Gemini · Cancer · Leo · Virgo · Libra · Scorpio · Sagittarius · Capricorn · Aquarius · Pisces

Aries (44)

Fire, cardinal, ruled by Mars: a sign that goes first and reads the manual later.

Taurus (32)

Earth, fixed, ruled by Venus: a sign that builds slowly and then refuses to move.

Gemini (51)

Air, mutable, ruled by Mercury: a sign that talks, connects and keeps two ideas going at once.

Cancer (55)

Water, cardinal, ruled by the Moon: a sign that protects its own and remembers everything.

Leo (31)

Fire, fixed, ruled by the Sun: a sign that performs, and wants the room to notice.

Virgo (34)

Earth, mutable, ruled by Mercury: a sign that fixes, sorts and improves the thing nobody asked about.

Libra (41)

Air, cardinal, ruled by Venus: a sign that balances, negotiates and makes it look effortless.

Scorpio (42)

Water, fixed, ruled by Mars and Pluto: a sign that goes deep, keeps secrets and plays the long game.

Sagittarius (45)

Fire, mutable, ruled by Jupiter: a sign that aims far, travels widely and promises big.

Capricorn (32)

Earth, cardinal, ruled by Saturn: a sign that climbs, one ledge at a time, for decades.

Aquarius (23)

Air, fixed, ruled by Saturn and Uranus: a sign that invents, networks and ignores how it has always been done.

Pisces (53)

Water, mutable, ruled by Jupiter and Neptune: a sign that imagines, absorbs and dissolves the boundaries.

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Personality reads of dates, not forecasts. How we tested charts against returns.